We are one of the most awarded, independent, interactive agencies in Poland.
Prizes and awards, that we receive, are primarily for creativity which translates into the business effects of our clients.
Interactive Agency of the Year 2019 – “Boundless Ambition” distinction in the Media Marketing Polska report.
It is not only a title and diploma hanging in a conference room. It is our agency’s philosophy, that has boundless ambition to provide its clients with creation at the highest level, the best strategic solutions and uncompromising quality of customer service. All this, makes us valuable partners for the largest marketers.
FULL DIGITAL SERVICE
We have prepared a comprehensive digital strategy for the Mirinda brand. As part of the launch of Mirinda Mix-it products – the largest local marketing activation, on the Polish market, in the history of the brand – we have created a unique project on the border of content marketing, digital non-standard campaigns and influencer marketing.
The main element of the project was the “double music video” which was displayed on YouTube over 5,000,000 times.
Two unique video clips. Two unique scenography. Both can be viewed independently of each other. However, when you watch them together with a friend, connecting screens of two smartphones – the effect is simply stunning.
STRATEGY AND CREATION 360 DIGITAL DRIVEN
The creative idea “We make cars, you create stories” – refers to personal stories, memories and experiences of Opel owners. The idea presents and emphasizes the emotions that they experience in their cars. Emotions, thanks to which, the car is not only an object for them, but also becomes part of the family.
For this campaign, we have prepared a series of Key Visuals relating to various Opel car models, directed at different target groups. The main theme of the campaign was a mosaic of human emotions and everyday stories, in which the axis and the central element is the car. The entire Opel campaign of 120 years has been divided into stages, in which subsequent models are presented in new KV versions, each time showing new stories.
THE HANDMAID’S TALE
The starting point for the campaign was the premiere of the second season of “The Handmaid’s Tale” – a series that all around the world is treated as a warning, about how reality can change if, by ignoring disturbing signals, we allow hatred towards women. We decided to promote the series by placing it in the current socio-political situation in Poland.
A viral video starring Małgorzata Rozenek-Majdan, Weronika Rosati and Hanna Lis was created in a raw creative design that emphasized the seriousness of the situation. We reversed the American late night shows format, “celebrities read mean tweets”, while showing a social problem. All without any fooling around, mockery and laughter from off
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